This new sharing feature will enable users to send YouTube videos to their friends and family directly.
Instead of having to copy a video's link and send it to friends via text or email, you can now share and privately chat about videos right on YouTube, the Google-owned site announced Monday.
Google has added yet another messaging feature to its repertoire - and this time it's on the YouTube app.
If you're watching a video on YouTube that you like, you can tap the "Share" option and then choose one of your YouTube friends in the resulting menu. Another way to use the new feature is to share a direct link and add new friends to chat about the video. Shared videos in these threads will conveniently play in-line. It lets users select contacts from their phone's contact lists. If your video contains copyrighted material and YouTube catches it, it'll immediately get a strike and you won't earn any money from it. The idea is you'll use the in-app chat facility to talk about videos you've watched with your friends.
THE MAYOR of London, Sadiq Khan, has called on YouTube and its parent company Google to crack down on online videos that encourage gang violence and knife crime, urging all online platforms to do more to remove this content and prevent it from reappearing.
Despite the Metropolitan police providing YouTube with "detailed context" the video host said the videos did not breach its guidelines. Now, you could do it within the YouTube app, and even start a chat there.
Videos can be shared with a single person or multiple contacts at once, via the share button - which previously only allowed distribution via external means.
Detective Superintendent Mike West, from Trident, said: "Some social media platforms are awash with videos glamorising gang violence".
Critics and users alike have already show disinterest in the app, which many are saying doesn't provide enough to differentiate itself or make itself more convenient than other sharing options.
Following the feedback gained from these long-term initial tests, YouTube felt it was ready to debut the sharing feature to a global audience. It's important to note that YouTube has had icons like this to describe video monetization for quite some time.